Privacy Policy

Last updated May 17, 2023

Optimization Up ("we", "us", or "our") is committed to protecting the privacy of our users. This Privacy Policy explains how we collect, use, and disclose information through our SAAS tool, GA4 Auditor (the "Service").

Information We Collect

We collect information from you when you use the Service, including:

  • Account Information: When you create an account, we collect your name and email address.
  • Audit Information: When you use the Service to conduct an audit, we collect the information you input into the Service, including the website or app you are auditing and any associated data.
  • Usage Information: We collect information about how you use the Service, including log data, device information, and other usage data.

Authentication And Authorized Data Access

User authenticates with the 3rd party provider such as Google account. Upon authentication, user allows the application:
1. Associate user with personal info on Google
2. See user's personal info, including any personal info user made publicly available
3. View user's email address

Email address and other credentials of authenticated user, are encrypted and stored in the database of the application, within infrastructure of Google. This can be used to restrict or fully block the service for a particular user in case of the breach of the terms of use. User's authentication credentials can be deleted upon the request.

GA4 Auditor service uses the API scopes in accordance to Google API Services User Data Policy. The application can access sensitive data of Google Analytics 4 with the restrictions to modification and deletion of data.

Revoke Access to Your Google Account

To remove access of the application to your account, you can it directly in your Google account by following this link: https://myaccount.google.com/permissions

Google Analytics

Google Analytics is used across ga4auditor.com domain in order to collect information about the users' interactions with the site as well as to identify returning visits, location, device data and engagement signals. Collected data helps to understand the relevancy and general usage of the tool hence, to provide better experience and solutions towards the needs of the users, fix errors and bugs. No data is shared with the 3rd party organizations or individuals.

How We Use Information

We use the information we collect to:

  • Provide, maintain, and improve the Service.
  • Respond to your requests and inquiries.
  • Communicate with you about the Service and your account.
  • Analyze and monitor usage of the Service.
  • Detect, investigate, and prevent fraud and other illegal activities.

Information Sharing and Disclosure

We may share your information with third parties in the following circumstances:

  • Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as hosting, analytics, and customer support.
  • Compliance with Laws: We may disclose your information as required by law or in response to legal process, including subpoenas, court orders, and requests from law enforcement.
  • Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
  • Your Consent: We may disclose your information with your consent.

Your Choices

You can access and update your account information through the Service. You can also unsubscribe from our promotional emails by following the instructions in the email.

Data Retention

We retain the information we collect for as long as necessary to provide the Service and fulfill the purposes described in this Privacy Policy. When we no longer need the information, we will securely delete it or de-identify it.

Security

We take reasonable measures to protect your information from unauthorized access, use, disclosure, and destruction. However, no method of transmission over the internet or method of electronic storage is completely secure.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. If we make any material changes, we will notify you by email or by posting a notice on our website prior to the change becoming effective.

Contact Us

If you have any questions or concerns about this Privacy Policy or our practices with regard to your information, please contact us at contact@ga4auditor.com.